Sandler, a global leader in sales and leadership development, is proud to announce the opening of a new franchise location in Albany, New York, marking the third Sandler by The Ruby Group, LLC franchise location under the leadership of Sandler® franchisees Mike Jones, Ken Guest, Jason Reynolds and Jordan Mullet.
This latest addition to Sandler’s growing network of franchise locations underscores the brand’s continued momentum in delivering world-class sales training and coaching solutions across diverse U.S. markets. With successful operations already established in Northeast Ohio, Columbus, Ohio, and Jacksonville, Florida, Sandler by The Ruby Group brings a proven track record of helping businesses break through performance barriers and achieve sustainable revenue growth.
Jones said he chose to open a franchise in Albany because its business landscape mirrors that of his Ohio markets, particularly with a strong presence in the manufacturing sector, a key client base for Sandler by The Ruby Group.
“It’s a key area for us in Akron and Columbus, just because there are so many. “Now, we do health care, we do insurance, so some people sell a widget that we train, and some people are selling an intangible, a service,” Jones said. “What’s important for us is, what are the barriers to success within those organizations, within their people and within their sales process that we have to go help them fix?”
Strategic Growth in Franchise Locations Reflects Rising Demand
This new Sandler franchise location in Albany will deliver the full suite of Sandler’s training programs, including public sessions open to professionals from multiple industries and customized private programs for organizations looking to develop internal sales and leadership talent. From one-day workshops to immersive, year-long engagements, these programs address both technical skill gaps and conceptual roadblocks that often limit sales success.
Sandler’s expansion in Albany also reflects a broader trend in franchise growth nationwide, with business leaders increasingly turning to structured development systems to navigate market complexity, talent retention challenges, and economic headwinds. The Ruby Group’s newest franchise location is uniquely positioned to serve sectors like manufacturing, healthcare, insurance, and professional services—where many professionals must learn to sell without formal sales backgrounds.
“Mike Jones and The Ruby Group continue to demonstrate the impact of our franchise model by pairing strong leadership and local market insight,” said Marni Smith, VP of Franchise Development for Sandler. “Their expansion into Albany reinforces our mission to provide transformative sales and leadership training in communities across the country.”
Proven System, Personalized Solutions
What makes the Sandler model stand out in franchise locations across the country is its balance of structure and flexibility. While the methodology is grounded in decades of research and success, it’s also adaptable to the unique challenges each client faces.
“Every sales culture is different,” added Jones. That’s why we take time to assess not only the organization’s sales structure but the mindset of the individuals. That’s what enables real, lasting change.”
With the opening of the third franchise location by The Ruby Group LLC, Sandler strengthens its presence in New York and reaffirms its mission to equip salespeople, managers, and executives with the tools they need to succeed—regardless of the economic landscape.
For more information about Sandler’s new franchisees, available locations or to schedule an interview, please contact franchising@sandler.com.
About SandlerSandler is a world leader in innovative sales, leadership, and management training. For over 50 years, Sandler has provided its unique brand of training to sales professionals and organizations of all sizes, helping them achieve greater success and reach their full potential. With over 200 locations in 24 countries, Sandler continues to expand and innovate, providing state-of-the-art training solutions that make a real difference. Visit sandler.com.
