{"id":19164,"date":"2025-04-18T13:51:33","date_gmt":"2025-04-18T13:51:33","guid":{"rendered":"https:\/\/www.sandler.com\/?p=19164"},"modified":"2025-06-06T12:28:57","modified_gmt":"2025-06-06T12:28:57","slug":"blending-psychology-and-sales-new-sandler-franchise-brings-a-people-centered-approach-to-business-growth-in-la-jolla-ca","status":"publish","type":"post","link":"https:\/\/sandler.com\/news\/blending-psychology-and-sales-new-sandler-franchise-brings-a-people-centered-approach-to-business-growth-in-la-jolla-ca\/","title":{"rendered":"Blending Psychology and Sales, New Sandler Franchise Brings a People-Centered Approach to Business Growth in La Jolla, CA"},"content":{"rendered":"<p>Sandler, a global leader in coaching, sales and leadership development, proudly announces the opening of its newest franchise, <a href=\"https:\/\/go.sandler.com\/discoveryscience\/\" target=\"_blank\" rel=\"noopener\"><strong>owned by Discovery Science<\/strong><strong>, Inc.<\/strong><strong>,<\/strong><\/a> based in <strong>La Jolla, California<\/strong>. This location will be led by <strong>Monty Ostrander<\/strong>, a seasoned sales leader and psychotherapist who brings a rare and powerful blend of psychology and business strategy to the world of professional development.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Where Psychology Meets Sales Performance<\/strong><\/p>\n<p>Monty\u2019s unique background in <strong>clinical psychology and psychotherapy<\/strong> makes him a natural fit for the Sandler\u00ae approach, which has its own foundation in behavioral science. When <strong>David Sandler<\/strong> developed the Sandler Selling System over 50 years ago, he applied <strong>principles from transactional analysis and psychology<\/strong> to create a proven method that transforms how professionals think, communicate, and sell.<\/p>\n<p>&nbsp;<\/p>\n<p>At <strong>Discovery Science<\/strong>, Monty builds on this legacy\u2014offering a full suite of <strong>coaching<\/strong>, <strong>sales, leadership, and professional development training<\/strong> designed to help individuals and organizations communicate more effectively, strengthen team dynamics, and achieve <strong>measurable, people-centered growth<\/strong>.<\/p>\n<p>&nbsp;<\/p>\n<p><em>\u201cMonty brings a fresh and deeply insightful perspective to the Sandler network. His background in both clinical psychology and enterprise sales uniquely equips him to lead transformational change for his clients. We\u2019re excited to see how Discovery Science will set a new standard in training by combining the power of human behavior with the science of selling.\u201d <\/em><\/p>\n<p>~Dave Mattson, Executive Chairman &amp; President of Franchise at Sandler<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><strong>A New Era for Sales and Leadership Training in Southern California<\/strong><\/p>\n<p>La Jolla-area businesses will now have access to Sandler\u2019s internationally acclaimed training methodology, enhanced by Monty\u2019s ability to integrate <strong>Cognitive Behavioral Therapy principles into sales conversations<\/strong>, team coaching, and leadership development. This approach creates stronger, more empathetic communicators who not only sell more\u2014but <strong>sell with purpose and integrity<\/strong>.<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p><strong>For more information about Sandler\u2019s new franchises, available locations or to schedule an interview, please contact\u00a0<\/strong><a href=\"mailto:franchising@sandler.com\" target=\"_blank\" rel=\"noopener\"><strong>franchising@sandler.com<\/strong><\/a><strong> or visit <\/strong><a href=\"https:\/\/www.sandler.com\/franchising\/\" target=\"_blank\" rel=\"noopener\"><strong>www.sandler.com\/franchising\/<\/strong><\/a><strong>. <\/strong><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p><strong>About Sandler<\/strong><\/p>\n<p><strong>Sandler is a world leader in innovative sales, leadership, and management training. For over 50 years, Sandler has provided its unique brand of training to sales professionals and organizations of all sizes, helping them achieve greater success and reach their full potential. With over 200 locations in 24 countries, Sandler continues to expand and innovate, providing state-of-the-art training solutions that make a real difference. Visit\u00a0<\/strong><a href=\"https:\/\/www.sandler.com\/\" target=\"_blank\" rel=\"noopener\"><strong>sandler.com<\/strong><\/a><strong>.<\/strong><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sandler, a global leader in coaching, sales and leadership development, proudly announces the opening of its newest franchise, owned by Discovery Science, Inc., based in La Jolla, California. This location will be led by Monty Ostrander, a seasoned sales leader and psychotherapist who brings a rare and powerful blend of psychology and business strategy to&#8230;<\/p>\n","protected":false},"author":167,"featured_media":19165,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[1053],"tags":[1491,1024,1261,1377,1366],"class_list":["post-19164","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-franchising","tag-sales","tag-sales-communication","tag-sales-leaders","tag-salespeople"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Blending Psychology and Sales, New Sandler Franchise Brings a People-Centered Approach to Business Growth in La Jolla, CA - Sandler<\/title>\n<meta name=\"description\" content=\"Led by Monty Ostrander, a seasoned sales leader and psychotherapist who brings a rare and powerful blend of psychology and business strategy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sandler.com\/news\/blending-psychology-and-sales-new-sandler-franchise-brings-a-people-centered-approach-to-business-growth-in-la-jolla-ca\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Blending Psychology and Sales, New Sandler Franchise Brings a People-Centered Approach to Business Growth in La Jolla, CA - 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