{"id":17156,"date":"2023-09-21T00:00:09","date_gmt":"2023-09-21T00:00:09","guid":{"rendered":"https:\/\/www.sandler.com\/?p=17156"},"modified":"2023-09-21T15:52:53","modified_gmt":"2023-09-21T15:52:53","slug":"the-sandler-coaching-contract","status":"publish","type":"post","link":"https:\/\/sandler.com\/blog\/the-sandler-coaching-contract\/","title":{"rendered":"The Sandler Coaching Contract"},"content":{"rendered":"

Without trust, effective sales coaching is impossible, and without a good coaching contract, trust between salesperson and coach is virtually impossible. <\/strong><\/p>\n

That\u2019s why it is so important to establish an agreement or verbal contract for the coaching process, much like the up-front contract that salespeople learn to establish during sales calls in order to set expectations and ensure a mutually beneficial outcome. Like that contract, the coaching contract covers the rules of engagement and creates a roadmap to follow during the discussion.<\/p>\n

There are six critical elements<\/strong> used in the Sandler coaching contract to eliminate mutual mystification during the session:<\/p>\n

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    1. Goals<\/strong> for the Coaching Session<\/li>\n
    2. Time <\/strong>Commitment for the Session<\/li>\n
    3. Agenda<\/strong> Detailing the Exact Topic to be Covered<\/li>\n
    4. Coaching Methodology<\/strong> to be Utilized<\/li>\n
    5. Environment<\/strong> to be Created<\/li>\n
    6. Follow-up Actions<\/strong> to Stay on Track<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n
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