{"id":12622,"date":"2020-12-18T15:27:04","date_gmt":"2020-12-18T15:27:04","guid":{"rendered":"https:\/\/sandler.dsstaging2.com\/case-study\/how-to-succeed-at-email-marketing-podcast\/"},"modified":"2023-10-31T06:56:51","modified_gmt":"2023-10-31T06:56:51","slug":"how-to-succeed-at-email-marketing-podcast","status":"publish","type":"post","link":"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-email-marketing-podcast\/","title":{"rendered":"How to Succeed at Email Marketing"},"content":{"rendered":"\r\n<p>Mike Montague interviews the Email Marketing Heroes, Rob and Kennedy, on How to Succeed at Email Marketing. They are the founders of ResponseSuite for survey-based email marketing, hosts of the Email Marketing Show podcast, and course creators who help DIY marketers learn how to concur email marketing.\u00a0<strong>Find Rob and Kennedy at:\u00a0<a href=\"https:\/\/www.emailmarketingheroes.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.emailmarketingheroes.com\/<\/a>\u00a0<\/strong>\u00a0In this episode:\u00a0<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>The best <a href=\"\/blog\/how-to-help-your-sales-team-rid-themselves-of-excuses\/\">attitude<\/a>, <a href=\"\/blog\/five-necessary-behaviors-effective-prospecting\/\">behavior<\/a>, and <a href=\"\/podcasts\/how-to-succeed-at-teaching-solid-techniques\/\">technique<\/a> to succeed at email marketing<\/li>\r\n<li>Email is another app on your phone \u2013 not another way to write a letter<\/li>\r\n<li>Is there a difference between email marketing and email sales?<\/li>\r\n<li>Email isn\u2019t about trying not to bother someone too much, it\u2019s about providing value<\/li>\r\n<li>Instead of a long email once a month, try daily or weekly short emails that relieve their pain<\/li>\r\n<li>Start with a story, into a message, into how you can help<\/li>\r\n<li>Let people know what to expect from your emails and how often you\u2019ll send them<\/li>\r\n<li>What is your earning per subscriber per month?<\/li>\r\n<li>You don\u2019t want people on your email list who don\u2019t really want to read your emails<\/li>\r\n<li>Super-serve the people who want what you have and dump the rest<\/li>\r\n<li>The 3 clicks in 60 days tracker<\/li>\r\n<li>Use surveys to increase sales<\/li>\r\n<li>Only help them with THEIR problem<\/li>\r\n<li>Keep it simple<\/li>\r\n<li>Get better at what you\u2019re really good at already<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p>The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, <a href=\"\/blog\/management-skills-best-sales-managers\/\">management<\/a>, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe.\u00a0<strong>Find white papers, webinars, and more in our free Sandler E-Learning Library:\u00a0<a href=\"https:\/\/www.sandler.com\/sell\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.sandler.com\/sell<\/a><\/strong><\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>Mike Montague interviews the Email Marketing Heroes, Rob and Kennedy, on How to Succeed at Email Marketing.<\/p>\n","protected":false},"author":167,"featured_media":12623,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[1204],"tags":[1277,1179,1306,1484,1026,1115],"class_list":["post-12622","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcasts","tag-email-marketing","tag-marketing","tag-marketing-techniques","tag-podcasts","tag-prospecting","tag-qualifying"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - 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