{"id":12541,"date":"2020-10-21T14:26:45","date_gmt":"2020-10-21T14:26:45","guid":{"rendered":"https:\/\/sandler.dsstaging2.com\/case-study\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/"},"modified":"2024-12-30T03:33:36","modified_gmt":"2024-12-30T03:33:36","slug":"how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast","status":"publish","type":"post","link":"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/","title":{"rendered":"How to Succeed at Sandler Rule #41 &#8211; There Are No Bad Prospects, Only Bad Salespeople"},"content":{"rendered":"\r\n<p>David Mattson, President and CEO of Sandler Training and 6-time Author, talks about his Wall Street Journal and BusinessWeek best-selling book,&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.sandler.com\/shop\" target=\"_blank\">The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them<\/a>.<\/p>\r\n\r\n\r\n\r\n<p>This year, to celebrate the 10th anniversary of the book, Dave will revisit each of the original 49 Sandler Rules and give updated takes on their relevance to salespeople and sales leaders.<\/p>\r\n\r\n\r\n\r\n<p>The book is on sale in the&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.sandler.com\/shop\/\" target=\"_blank\">Sandler Shop<\/a>, as well as, the companion books,&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.sandler.com\/shop\" target=\"_blank\">Sandler Success Principles<\/a>&nbsp;and&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.sandler.com\/shop\" target=\"_blank\">The Sandler Rules for Sales Leaders<\/a>&nbsp;in the Sandler Shop. You can also get the&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.amazon.com\/The-Sandler-Rules-Timeless-Principles-ebook\/dp\/B0033WSW7K\" target=\"_blank\">Kindle and Audible versions at Amazon<\/a>.&nbsp;<\/p>\r\n\r\n\r\n\r\n<p>The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe.<\/p>\r\n\r\n\r\n\r\n<p><strong>Get The Sandler Rules book and companion video courses for salespeople at:<\/strong>&nbsp;<a href=\"https:\/\/www.sandler.com\/shop\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>https:\/\/www.sandler.com\/shop\/<\/strong><\/a>&nbsp;&nbsp;<\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>David Mattson, President and CEO of Sandler Training and 6-time Author, talks about his Wall Street Journal and BusinessWeek best-selling book,&nbsp;The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them. This year, to celebrate the 10th anniversary of the book, Dave will revisit each of the original 49 Sandler Rules and give updated&#8230;<\/p>\n","protected":false},"author":167,"featured_media":12542,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[1204],"tags":[1203,1233,1484,1057,1340,1114,1026],"class_list":["post-12541","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcasts","tag-performance-management","tag-personal-growth","tag-podcasts","tag-professional-development","tag-prospect-behavior","tag-prospect-qualification","tag-prospecting"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Succeed at Sandler Rule #41 - There Are No Bad Prospects, Only Bad Salespeople - Sandler<\/title>\n<meta name=\"description\" content=\"Stop blaming prospects for missed sales. Tune in to discover Sandler Rule #41 and learn how taking responsibility can turn challenges into sales success.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Succeed at Sandler Rule #41 - There Are No Bad Prospects, Only Bad Salespeople - Sandler\" \/>\n<meta property=\"og:description\" content=\"Stop blaming prospects for missed sales. Tune in to discover Sandler Rule #41 and learn how taking responsibility can turn challenges into sales success.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/\" \/>\n<meta property=\"og:site_name\" content=\"Sandler\" \/>\n<meta property=\"article:published_time\" content=\"2020-10-21T14:26:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-30T03:33:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sandler.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2020-10-16-at-11.43.48-AM.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2112\" \/>\n\t<meta property=\"og:image:height\" content=\"1404\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Alexa Ray\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alexa Ray\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/\",\"url\":\"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/\",\"name\":\"How to Succeed at Sandler Rule #41 - There Are No Bad Prospects, Only Bad Salespeople - Sandler\",\"isPartOf\":{\"@id\":\"https:\/\/sandler.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/sandler.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2020-10-16-at-11.43.48-AM.png\",\"datePublished\":\"2020-10-21T14:26:45+00:00\",\"dateModified\":\"2024-12-30T03:33:36+00:00\",\"author\":{\"@id\":\"https:\/\/sandler.com\/#\/schema\/person\/018700f8e289bef3875442b2b77d16a9\"},\"description\":\"Stop blaming prospects for missed sales. Tune in to discover Sandler Rule #41 and learn how taking responsibility can turn challenges into sales success.\",\"breadcrumb\":{\"@id\":\"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/#primaryimage\",\"url\":\"https:\/\/sandler.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2020-10-16-at-11.43.48-AM.png\",\"contentUrl\":\"https:\/\/sandler.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2020-10-16-at-11.43.48-AM.png\",\"width\":2112,\"height\":1404,\"caption\":\"Virtual sales meeting\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/sandler.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Succeed at Sandler Rule #41 &#8211; There Are No Bad Prospects, Only Bad Salespeople\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/sandler.com\/#website\",\"url\":\"https:\/\/sandler.com\/\",\"name\":\"Sandler\",\"description\":\"Sales and leadership training and coaching solutions for salespeople, sales managers, and executives\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/sandler.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/sandler.com\/#\/schema\/person\/018700f8e289bef3875442b2b77d16a9\",\"name\":\"Alexa Ray\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/sandler.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/d5f0d4181859ad779aec57647f7db3c0182d483b15f9192a54594d4c6e4ebcd2?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/d5f0d4181859ad779aec57647f7db3c0182d483b15f9192a54594d4c6e4ebcd2?s=96&d=mm&r=g\",\"caption\":\"Alexa Ray\"},\"sameAs\":[\"http:\/\/sandler.com\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How to Succeed at Sandler Rule #41 - There Are No Bad Prospects, Only Bad Salespeople - Sandler","description":"Stop blaming prospects for missed sales. Tune in to discover Sandler Rule #41 and learn how taking responsibility can turn challenges into sales success.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/","og_locale":"en_US","og_type":"article","og_title":"How to Succeed at Sandler Rule #41 - There Are No Bad Prospects, Only Bad Salespeople - Sandler","og_description":"Stop blaming prospects for missed sales. Tune in to discover Sandler Rule #41 and learn how taking responsibility can turn challenges into sales success.","og_url":"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/","og_site_name":"Sandler","article_published_time":"2020-10-21T14:26:45+00:00","article_modified_time":"2024-12-30T03:33:36+00:00","og_image":[{"width":2112,"height":1404,"url":"https:\/\/sandler.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2020-10-16-at-11.43.48-AM.png","type":"image\/png"}],"author":"Alexa Ray","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Alexa Ray","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/","url":"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/","name":"How to Succeed at Sandler Rule #41 - There Are No Bad Prospects, Only Bad Salespeople - Sandler","isPartOf":{"@id":"https:\/\/sandler.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/#primaryimage"},"image":{"@id":"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/#primaryimage"},"thumbnailUrl":"https:\/\/sandler.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2020-10-16-at-11.43.48-AM.png","datePublished":"2020-10-21T14:26:45+00:00","dateModified":"2024-12-30T03:33:36+00:00","author":{"@id":"https:\/\/sandler.com\/#\/schema\/person\/018700f8e289bef3875442b2b77d16a9"},"description":"Stop blaming prospects for missed sales. Tune in to discover Sandler Rule #41 and learn how taking responsibility can turn challenges into sales success.","breadcrumb":{"@id":"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/#primaryimage","url":"https:\/\/sandler.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2020-10-16-at-11.43.48-AM.png","contentUrl":"https:\/\/sandler.com\/wp-content\/uploads\/2022\/10\/Screen-Shot-2020-10-16-at-11.43.48-AM.png","width":2112,"height":1404,"caption":"Virtual sales meeting"},{"@type":"BreadcrumbList","@id":"https:\/\/sandler.com\/podcasts\/how-to-succeed-at-sandler-rule-41-there-are-no-bad-prospects-only-bad-salespeople-podcast\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/sandler.com\/"},{"@type":"ListItem","position":2,"name":"How to Succeed at Sandler Rule #41 &#8211; There Are No Bad Prospects, Only Bad Salespeople"}]},{"@type":"WebSite","@id":"https:\/\/sandler.com\/#website","url":"https:\/\/sandler.com\/","name":"Sandler","description":"Sales and leadership training and coaching solutions for salespeople, sales managers, and executives","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/sandler.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/sandler.com\/#\/schema\/person\/018700f8e289bef3875442b2b77d16a9","name":"Alexa Ray","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/sandler.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/d5f0d4181859ad779aec57647f7db3c0182d483b15f9192a54594d4c6e4ebcd2?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d5f0d4181859ad779aec57647f7db3c0182d483b15f9192a54594d4c6e4ebcd2?s=96&d=mm&r=g","caption":"Alexa Ray"},"sameAs":["http:\/\/sandler.com"]}]}},"_links":{"self":[{"href":"https:\/\/sandler.com\/wp-json\/wp\/v2\/posts\/12541","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sandler.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sandler.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sandler.com\/wp-json\/wp\/v2\/users\/167"}],"replies":[{"embeddable":true,"href":"https:\/\/sandler.com\/wp-json\/wp\/v2\/comments?post=12541"}],"version-history":[{"count":0,"href":"https:\/\/sandler.com\/wp-json\/wp\/v2\/posts\/12541\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sandler.com\/wp-json\/wp\/v2\/media\/12542"}],"wp:attachment":[{"href":"https:\/\/sandler.com\/wp-json\/wp\/v2\/media?parent=12541"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sandler.com\/wp-json\/wp\/v2\/categories?post=12541"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sandler.com\/wp-json\/wp\/v2\/tags?post=12541"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}