{"id":10071,"date":"2018-05-01T00:59:30","date_gmt":"2018-05-01T00:59:30","guid":{"rendered":"https:\/\/sandler.dsstaging2.com\/case-study\/road-to-excellence\/"},"modified":"2023-10-26T16:36:06","modified_gmt":"2023-10-26T16:36:06","slug":"road-to-excellence","status":"publish","type":"post","link":"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/","title":{"rendered":"The Road to Excellence"},"content":{"rendered":"\r\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_79_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/#The_Road_to_Excellence\" >The Road to Excellence<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/#BUY_THE_BOOK\" >BUY THE BOOK<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/#GRAB_YOUR_FREE_SAMPLE_CHAPTER\" >GRAB YOUR FREE SAMPLE CHAPTER<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"The_Road_to_Excellence\"><\/span>The Road to Excellence<span class=\"ez-toc-section-end\"><\/span><\/h1>\r\n<p>Discover what stands between your company and Organizational Excellence.<\/p>\r\n<p><strong>Identify the most dangerous leadership oversights.<\/strong><\/p>\r\n<p>The Road to Excellence is relevant to all companies in all <a href=\"\/industries\/\">industries<\/a> but particularly important for small and mid-sized businesses. Learn how to create a viable, sustainable growth plan for your business.<\/p>\r\n<p>&nbsp;<\/p>\r\n<p><strong>Dave Mattson<\/strong><\/p>\r\n<p>As the CEO and President of Sandler Training, David Mattson oversees the corporate direction and strategy for the company&#8217;s global operations including sales, marketing, consulting, alliances, and support.<\/p>\r\n<p><strong><a href=\"\/dave-mattson\/\" target=\"_blank\" rel=\"noopener noreferrer\">LinkedIn<br \/>More about Mattson<\/a><\/strong><\/p>\r\n<blockquote>\r\n<p><strong>Be aware of the blind spots.<\/strong><\/p>\r\n<p>Drivers are trained to keep their eyes on the road ahead as well as check what\u2019s happening around them. Leaders must do the same. Like drivers, they must be aware of the <a href=\"\/blog\/leadership-blind-spot-keeps-you-building-bulletproof-business-0\/\">blind spots<\/a> that prevent them from seeing what\u2019s alongside as well as what might be on the road ahead. In The Road To Excellence, Dave Mattson identifies the most common <a href=\"\/videos\/leadership-blind-spots-introduction\/\">blind spots<\/a> and strategies so leaders and entrepreneurs who are always striving for excellence can be successful.<\/p>\r\n<h5>John Baldoni, Executive Coach and Author<\/h5>\r\n<\/blockquote>\r\n<p><strong>The &#8220;Blind Spots Syndrome&#8221;<\/strong><\/p>\r\n<p>Most leaders are passionate about their business and they want to move their company into the top rank. Despite best intentions, sometimes their efforts fall short and the missing element is something not easily identified.<\/p>\r\n<p>A proven six-step system for identifying and correcting the most dangerous leadership oversights \u2026 and taking your company into the top tier.<\/p>\r\n<ul>\r\n<li><strong>Scenarios and examples<\/strong>\u00a0you can use during <a href=\"\/sales-management-training\/\">management training programs<\/a>.<\/li>\r\n<li><strong>Conversation starters\u00a0<\/strong>for company leaders about <a href=\"\/webinars\/sales-matchmaking-tips-drive-connections-conversations-prospects\/\">Sandler management principles<\/a>.<\/li>\r\n<li><strong>Important questions to ask<\/strong>\u00a0your team before moving forward with organizational change.<\/li>\r\n<\/ul>\r\n<p>&nbsp;<\/p>\r\n<h2><span class=\"ez-toc-section\" id=\"BUY_THE_BOOK\"><\/span><a href=\"https:\/\/www.amazon.com\/gp\/product\/0692053867\" target=\"_blank\" rel=\"noopener\"><strong>BUY THE BOOK<\/strong><\/a><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n<p>The \u201cBlind-Spots Syndrome\u201d undermines or destroys too many businesses. Mattson offers six powerful leadership strategies that help you identify and correct the most dangerous leadership oversights \u2026 and take your company into the top tier.<\/p>\r\n<p>&nbsp;<\/p>\r\n<h2><span class=\"ez-toc-section\" id=\"GRAB_YOUR_FREE_SAMPLE_CHAPTER\"><\/span><strong>GRAB YOUR FREE SAMPLE CHAPTER<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n<p>Take your company to the top tier.<\/p>\r\n<p><em>We will email you instructions on how to access your content and other important information.<\/em><\/p>\r\n<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/embed\/v2.js\"><\/script>\r\n<script>\r\n  hbspt.forms.create({\r\n    region: \"na1\",\r\n    portalId: \"21604003\",\r\n    formId: \"6a74a2ca-682e-4218-a334-e7b359f3ebac\"\r\n  });\r\n<\/script>","protected":false},"excerpt":{"rendered":"<p>Learn how to create a viable, sustainable growth plan for your business.<\/p>\n","protected":false},"author":18,"featured_media":9901,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[1045],"tags":[1482,1033,1035],"class_list":["post-10071","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sandler-books","tag-book","tag-leadership","tag-management"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Road to Excellence Book by David Mattson | Leadership | Sandler Training<\/title>\n<meta name=\"description\" content=\"Download a free chapter or get the best-selling book by David Mattson, Sandler&#039;s CEO and President, to discover what stands between your organization and excellence.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Road to Excellence Book by David Mattson | Leadership | Sandler Training\" \/>\n<meta property=\"og:description\" content=\"Download a free chapter or get the best-selling book by David Mattson, Sandler&#039;s CEO and President, to discover what stands between your organization and excellence.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/\" \/>\n<meta property=\"og:site_name\" content=\"Sandler\" \/>\n<meta property=\"article:published_time\" content=\"2018-05-01T00:59:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-26T16:36:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sandler.com\/wp-content\/uploads\/2022\/10\/Road-to-Excellence-Optimized.png\" \/>\n\t<meta property=\"og:image:width\" content=\"444\" \/>\n\t<meta property=\"og:image:height\" content=\"555\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Dave Mattson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Dave Mattson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/\",\"url\":\"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/\",\"name\":\"The Road to Excellence Book by David Mattson | Leadership | Sandler Training\",\"isPartOf\":{\"@id\":\"https:\/\/sandler.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/sandler.com\/wp-content\/uploads\/2022\/10\/Road-to-Excellence-Optimized.png\",\"datePublished\":\"2018-05-01T00:59:30+00:00\",\"dateModified\":\"2023-10-26T16:36:06+00:00\",\"author\":{\"@id\":\"https:\/\/sandler.com\/#\/schema\/person\/b5006d8f2ef9f846d12dd9de223882ab\"},\"description\":\"Download a free chapter or get the best-selling book by David Mattson, Sandler's CEO and President, to discover what stands between your organization and excellence.\",\"breadcrumb\":{\"@id\":\"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/#primaryimage\",\"url\":\"https:\/\/sandler.com\/wp-content\/uploads\/2022\/10\/Road-to-Excellence-Optimized.png\",\"contentUrl\":\"https:\/\/sandler.com\/wp-content\/uploads\/2022\/10\/Road-to-Excellence-Optimized.png\",\"width\":444,\"height\":555},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/sandler.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Road to Excellence\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/sandler.com\/#website\",\"url\":\"https:\/\/sandler.com\/\",\"name\":\"Sandler\",\"description\":\"Sales and leadership training and coaching solutions for salespeople, sales managers, and executives\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/sandler.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/sandler.com\/#\/schema\/person\/b5006d8f2ef9f846d12dd9de223882ab\",\"name\":\"Dave Mattson\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/sandler.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b4a0ec4f274f78479a0085f6e068afebf6610b86a4298f497e3eea1eec900d54?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b4a0ec4f274f78479a0085f6e068afebf6610b86a4298f497e3eea1eec900d54?s=96&d=mm&r=g\",\"caption\":\"Dave Mattson\"},\"description\":\"David Mattson is the CEO and President of Sandler Training, an international training and consulting organization headquartered in the North America. Since 1986, he has been a trainer and business consultant for management, sales, interpersonal communication, corporate team building and strategic planning throughout the United States and Europe. David is the author of the Wall Street Journal bestsellers, The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them and Sandler Success Principles: 11 Insights that will change the way you think and sell. He regularly authors articles for business publications and continues to be involved in the ongoing creation and development of new Sandler training products and programs.\",\"sameAs\":[\"https:\/\/sandlersysdev.wpengine.com\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Road to Excellence Book by David Mattson | Leadership | Sandler Training","description":"Download a free chapter or get the best-selling book by David Mattson, Sandler's CEO and President, to discover what stands between your organization and excellence.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/","og_locale":"en_US","og_type":"article","og_title":"The Road to Excellence Book by David Mattson | Leadership | Sandler Training","og_description":"Download a free chapter or get the best-selling book by David Mattson, Sandler's CEO and President, to discover what stands between your organization and excellence.","og_url":"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/","og_site_name":"Sandler","article_published_time":"2018-05-01T00:59:30+00:00","article_modified_time":"2023-10-26T16:36:06+00:00","og_image":[{"width":444,"height":555,"url":"https:\/\/sandler.com\/wp-content\/uploads\/2022\/10\/Road-to-Excellence-Optimized.png","type":"image\/png"}],"author":"Dave Mattson","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Dave Mattson","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/","url":"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/","name":"The Road to Excellence Book by David Mattson | Leadership | Sandler Training","isPartOf":{"@id":"https:\/\/sandler.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/#primaryimage"},"image":{"@id":"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/#primaryimage"},"thumbnailUrl":"https:\/\/sandler.com\/wp-content\/uploads\/2022\/10\/Road-to-Excellence-Optimized.png","datePublished":"2018-05-01T00:59:30+00:00","dateModified":"2023-10-26T16:36:06+00:00","author":{"@id":"https:\/\/sandler.com\/#\/schema\/person\/b5006d8f2ef9f846d12dd9de223882ab"},"description":"Download a free chapter or get the best-selling book by David Mattson, Sandler's CEO and President, to discover what stands between your organization and excellence.","breadcrumb":{"@id":"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sandler.com\/sandler-books\/road-to-excellence\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/#primaryimage","url":"https:\/\/sandler.com\/wp-content\/uploads\/2022\/10\/Road-to-Excellence-Optimized.png","contentUrl":"https:\/\/sandler.com\/wp-content\/uploads\/2022\/10\/Road-to-Excellence-Optimized.png","width":444,"height":555},{"@type":"BreadcrumbList","@id":"https:\/\/sandler.com\/sandler-books\/road-to-excellence\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/sandler.com\/"},{"@type":"ListItem","position":2,"name":"The Road to Excellence"}]},{"@type":"WebSite","@id":"https:\/\/sandler.com\/#website","url":"https:\/\/sandler.com\/","name":"Sandler","description":"Sales and leadership training and coaching solutions for salespeople, sales managers, and executives","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/sandler.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/sandler.com\/#\/schema\/person\/b5006d8f2ef9f846d12dd9de223882ab","name":"Dave Mattson","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/sandler.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/b4a0ec4f274f78479a0085f6e068afebf6610b86a4298f497e3eea1eec900d54?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b4a0ec4f274f78479a0085f6e068afebf6610b86a4298f497e3eea1eec900d54?s=96&d=mm&r=g","caption":"Dave Mattson"},"description":"David Mattson is the CEO and President of Sandler Training, an international training and consulting organization headquartered in the North America. Since 1986, he has been a trainer and business consultant for management, sales, interpersonal communication, corporate team building and strategic planning throughout the United States and Europe. David is the author of the Wall Street Journal bestsellers, The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them and Sandler Success Principles: 11 Insights that will change the way you think and sell. He regularly authors articles for business publications and continues to be involved in the ongoing creation and development of new Sandler training products and programs.","sameAs":["https:\/\/sandlersysdev.wpengine.com"]}]}},"_links":{"self":[{"href":"https:\/\/sandler.com\/wp-json\/wp\/v2\/posts\/10071","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sandler.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sandler.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sandler.com\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/sandler.com\/wp-json\/wp\/v2\/comments?post=10071"}],"version-history":[{"count":0,"href":"https:\/\/sandler.com\/wp-json\/wp\/v2\/posts\/10071\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sandler.com\/wp-json\/wp\/v2\/media\/9901"}],"wp:attachment":[{"href":"https:\/\/sandler.com\/wp-json\/wp\/v2\/media?parent=10071"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sandler.com\/wp-json\/wp\/v2\/categories?post=10071"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sandler.com\/wp-json\/wp\/v2\/tags?post=10071"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}