{"id":10057,"date":"2018-06-01T23:08:06","date_gmt":"2018-06-01T23:08:06","guid":{"rendered":"https:\/\/sandler.dsstaging2.com\/case-study\/unapologetic-saleswoman\/"},"modified":"2023-10-26T16:55:36","modified_gmt":"2023-10-26T16:55:36","slug":"unapologetic-saleswoman","status":"publish","type":"post","link":"https:\/\/sandler.com\/sandler-books\/unapologetic-saleswoman\/","title":{"rendered":"The Unapologetic Saleswoman"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_79_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/sandler.com\/sandler-books\/unapologetic-saleswoman\/#The_Unapologetic_Saleswoman\" >The Unapologetic Saleswoman<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/sandler.com\/sandler-books\/unapologetic-saleswoman\/#BUY_THE_BOOK\" >BUY THE BOOK<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/sandler.com\/sandler-books\/unapologetic-saleswoman\/#GRAB_YOUR_FREE_SAMPLE_CHAPTER\" >GRAB YOUR FREE SAMPLE CHAPTER<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"The_Unapologetic_Saleswoman\"><\/span>The Unapologetic Saleswoman<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p>Breaking the barriers and beating the odds.<\/p>\n<p><strong>Relevant to all saleswomen from every industry and channel<\/strong><\/p>\n<p>When we follow our buyers out of habit, we lose control of the sales process. Learn to stop giving into demands, conceding in conflict, and discover the path that meets everyone&#8217;s best interests.<\/p>\n<p><strong>Lorraine Ferguson<\/strong><\/p>\n<p>Lorraine Ferguson plays an important role in Sandler\u2019s worldwide organization. She has over three decades of experience as a sales professional and trainer, and is recognized internationally as a business development expert specializing in executive sales consulting and sales productivity training. A dynamic, enthusiastic speaker certified in the proprietary selling system developed by David H. Sandler, she informs, entertains, and motivates leadership and rank-and-file sales teams to achieve at their full potential.<\/p>\n<p><strong><a href=\"https:\/\/www.linkedin.com\/in\/lorraineofsandlertraining\/\" target=\"_blank\" rel=\"noopener noreferrer\">LinkedIn<\/a><\/strong><\/p>\n<blockquote><p><strong>A proven model for success in any industry.<\/strong><\/p>\n<p>\u201cIf you are a saleswoman who\u2019s restless and dissatisfied with the traditional selling approach, read this book and take its lessons to heart. You will be richer for the experience and gain personal and professional insights you can apply immediately.\u201d<\/p>\n<h5>Louise K. Aitcheson Program Director | Business Development Center for Economic Growth, Inc.<\/h5>\n<\/blockquote>\n<p><strong>The definitive resource.<\/strong><\/p>\n<p>For saleswoman who want to succeed<\/p>\n<ul>\n<li>How to apply classic Sandler principles and techniques to the unique challenges faced by female sales professionals.<\/li>\n<li>How to establish control of the sales conversation as a peer.<\/li>\n<li>What are the most common obstacles to achieve success for women in sales \u2026 both internal and external \u2026 and how to overcome them.<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"BUY_THE_BOOK\"><\/span><a href=\"https:\/\/www.amazon.com\/gp\/product\/0692144943\" target=\"_blank\" rel=\"noopener\"><strong>BUY THE BOOK<\/strong><\/a><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>This book is for women struggling to succeed in a professional sales role. Based on decades of personal experience as a successful saleswoman and personal coach, author Lorraine Ferguson shares insights and practical how to\u2019s for overcoming some of the most common concerns and self-doubts and erasing the negative connotations of selling \u2026 so you can stop apologizing for doing your job and reach your full potential as a professional saleswoman.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"GRAB_YOUR_FREE_SAMPLE_CHAPTER\"><\/span><strong>GRAB YOUR FREE SAMPLE CHAPTER<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Overcome obstacles and self doubt.<\/p>\n<p><em>We will email you instructions on how to access your content and other important information.<\/em><\/p>\n<p><script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/embed\/v2.js\"><\/script><br \/>\n<script>\n  hbspt.forms.create({\n    region: \"na1\",\n    portalId: \"21604003\",\n    formId: \"6014d3b1-2ac2-4a4c-abf3-a0174eeec181\"\n  });\n<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn to stop giving into demands, conceding in conflict, and discover the path that meets everyone&#8217;s best interests.<\/p>\n","protected":false},"author":167,"featured_media":10058,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[1045],"tags":[1482,1024,1028,1041],"class_list":["post-10057","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sandler-books","tag-book","tag-sales","tag-sandler-methodology","tag-self-awareness"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Unapologetic Saleswoman Book by Lorraine Ferguson | Sales | Sandler Training<\/title>\n<meta name=\"description\" content=\"Download a free chapter or 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